Produced Shopify’s end-to-end presence at The Lead Summit (3,000+ attendees at Pier 36, NYC). Oversaw full operational footprint, including high-traffic booth production, a branded workshop, and a VIP meeting suite, while directing on-site sales team execution. Partnered with Loveless Coffee to build an experiential activation that sustained booth foot traffic and drove prospect engagement across the multi-day event.
Produced Shopify's presence at The Running Event, North America's largest run specialty trade show, held annually at the Henry B. González Convention Center in San Antonio. Oversaw the same full operational footprint as The Lead Summit, including booth production and on-site sales team execution, and planned the hosting of the opening night party.
Produced Shopify's flagship after party at the Art Gallery of Ontario (AGO) in Toronto, the marquee VIP event for Editions.dev 2025, Shopify's exclusive global gathering for developers and technical partners. Owned the full production and budget for a large-scale takeover of one of Canada's most iconic cultural institutions, managing every vendor relationship, the entire food and beverage program, and internal stakeholders across Shopify's team to deliver a night worthy of the company's biggest developer event of the year.